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What is Smoove

At SMOOVE, we believe in the power of transformation — not just through technology or fashion, but through real impact in the communities we serve. Our mission is to shape the future of the 757 Hampton Roads area and greater Virginia by blending innovation, lifestyle, and purpose.

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We envision a region where young leaders, athletes, creators, and entrepreneurs are supported, inspired, and equipped to build lasting legacies.

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Community Development in Virginia

Our long-term goal is to contribute to community improvement, infrastructure development, and economic empowerment across underserved areas. By collaborating with local organizations, small businesses, and city initiatives, SMOOVE is working to:

  • Support neighborhood revitalization projects

  • Invest in youth development programs

  • Partner with local leaders to foster equitable growth and opportunity

  • Encourage innovation and sustainability in how we live, move, and work

We don’t just want to grow — we want to help everyone around us grow too.

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SmooveStyle ​

  • SmooveStyle is our lifestyle and clothing brand — designed to reflect bold innovation, identity, and self-expression. Through it, we offer more than fashion: we offer opportunity.

  • Our NIL athlete partnerships give players a platform to promote their image while earning money based on performance and personal branding. We're not only outfitting athletes — we’re investing in their futures. These collaborations promote leadership, discipline, and vision, both on and off the field.

  • We also work with local creators, entrepreneurs, and professionals, offering resources, mentorship, and marketing support to help them elevate their brands and passions.

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SmooveTech, 

  • At SmooveTech, we're focused on building smarter, more connected communities through the power of AI and emerging technology. We're developing smart city solutions designed to improve public transportation, optimize traffic flow, and make mobility safer and more efficient for everyone — from students to seniors.

  • Our vision includes AI-powered transit systems, digital infrastructure that connects local services, and partnerships with local governments, schools, and companies to build a more sustainable and inclusive future. We're not just thinking about the future — we're engineering it.

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SmooveBuild

  • SmooveBuild is focused on real estate with a purpose. From multi-use spaces and affordable housing to commercial hubs and creative centers, our developments are designed to uplift entire communities. We believe in eco-friendly building practices, smart design, and construction that creates opportunity — not displacement.

  • By partnering with contractors, city planners, and local organizations, we're creating spaces that offer more than just a roof —

     

  • they offer resources, connectivity, and a sense of pride.

 

 

At SMOOVE, we’re committed to helping others achieve their goals by providing marketing strategies and mentoring the next generation of innovators, athletes, artists, and entrepreneurs. We’re building a future where everyone has the opportunity to thrive, grow, and make an impact. Coming soon, The SmoovePlan will outline a bold, long-term strategy focused on city-wide development, transit innovation, job creation, and youth empowerment.

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